New polls show obama’s current attack-ad strategy isn’t putting him ahead of Republican challenger Mitt Romney.
The polls show a major drop in the percentage of voters who like or trust Obama, following his decision to spend tens of millions of dollars on negative TV ads slamming Romney.
So obama is going to try a new strategy, at a July 30 fund raiser in New York, he promised donors that he would soon fund more positive TV ads in swing-states, the only problem with that is that promise comes after his attacks that failed to put him ahead of Republican challenger Mitt Romney.
Obama told his wealthy donors(the ones who’s wealth he abhors) In the late summer and fall, “there is going to be the need for voters in these swing states to know not just what they’re voting against but also what they’re voting for, “We’ll be spending a lot of time talking about the specific agenda that I intend to pursue in the second term — which I think will make sure that this economy is going full guns,” Obama told a his $40,0000-a-ticket New York audience. Total taken in 240,000 dollars.
The positive agenda that he sketched out to his donors is a continuation of his current government-centered progressive policies.
“If we can stabilize Europe, position ourselves on education, on science and technology, on energy and a few other pieces of unfinished business like comprehensive immigration reform, then there’s no reason why America should not thrive in the decades to come,” he said, without offering any praise for entrepreneurs or for the free market.
Obama’s promised change toward more positive ads may be a major shift in the campaign, which has spent months trying to make Romney unacceptable to swing-voters in battleground states, such as Ohio, Florida and Virginia.
Obama’s campaign spent almost $100 million on ads by mid-July, mostly on attack-ads, according to ad-monitoring companies.
The apparent goal is to drive down overall turnout so that Obama’s much-reduced base — African-Americans, unmarried women, Latinos, government employees plus gays and Jewish voters — tops turnout among Romney’s remaining supporters of conservatives, married women, men, rural voters and entrepreneurs.
But Obama’s assault hasn’t crippled Romney, whose poll ratings hover within a few points of the incumbent. Moreover, Romney’s supporters remain more enthusiastic than Obama’s supporters.
Any damage from Obama’s attempted portrayal of Romney as a ruthless vulture-capitalist have been offset by Obama’s low ratings amid high unemployment, debt and deficits.
However, the negative ads — and Obama’s sharp-elbowed speeches — seem to have damaged Obama’s own standing with the voters, almost four years after he was swept into power by optimistic voters.
A mid-July poll by The New York Times and CBS showed that Obama’s favorability ratings had plunged to 36 percent, down from 42 percent in April.
source DC NeilMonroe